There are many options available to online sports bettors. The sportsbook you eventually choose to play on should have great odds, reputable licenses, and a well-made website. A betting website that is easy to navigate will give you a better gambling experience. Besides the design, the website should also have standard features like live streaming and live scores.
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 1/5 (1.5) for each selection | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply
New customer offer. Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly.
T&Cs apply. New players only. Qualifying bet(s) must have minimum odds of 3/1 and must be settled before triggering free bet. Free Bet must be used on an accumulator with 3 or more selections. 18+. begambleaware.org.
New 18+ UK customers only. Register using the promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes are not included in any returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
T&Cs apply. New reg only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100. 18+ BeGambleAware.org.
New UK customers (Excluding NI) only. Mobile exclusive. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Payment method restrictions. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply
18+ only. Certain countries only. API/RDT customers excluded. Min £10 exchange bet at odds 2.0 or greater within 14 days of acc reg. Free bet valid on exchange for 7 days. Stake not returned. Depositing directly via bank card. No cashout. New customers only. T&Cs Apply.
New Customers only; Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 30 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded; See full terms; Terms apply; 18+
New customers using Promo Code P30 only, min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15 (30 days expiry), free bet/payment method/player/country restrictions apply.
Min deposit £/€/$10 • A qualifying bet is a ‘real money’ stake of at least £/€/$10 • Min odds 1/2 (1.50) • Free Bets are credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes are not included in returns • Casino Bonus must be claimed within 7 days, wins are capped at £/€/$500 • To withdraw bonus/related wins, you must wager the bonus amount up to 40 times its value within 14 days • Casino Bonus expires after 60 days • Casino Bonus can be used on selected games in casino only • Restrictions apply to withdrawals, payment methods & countries & full T&Cs apply.
This offer only applies to your first ever sports bet with BetStars at odds of 2.0 or greater. The minimum stake to qualify is £20. Neteller or Skrill excluded. Terms apply.
The Sports Welcome Bonus applies to any sports market pre-match or live, min 3 selections. New clients only, minimum deposit of 5 GBP (or currency equivalent) required. Credit/debit cards only. Minimum odds for the qualifying bet is 1.8 each selection.
New Customers only. Min Dep £5. Min £5 bet on odds ½ or greater. Free bet valid for 6 months, stake not returned. UK only excl Northern Ireland. Restrictions 18+ T&Cs apply.
Bet £10 & Get £30 in Free Bets for new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs app
18+ New UK+IRE customers. PayPal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.
18+ New Inline UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2=4x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions +T&Cs apply.
18+ begambleaware.org. New customer only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply.
New customers only. Place your FIRST bet on any market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards will qualify for this promotion. T&Cs apply.
18+ | Get up to £50 in FreeBets, an Odds Boost Token, 20 Free Spins and £10 Casino Bonus when you sign up to sportingbet today. Get rewarded as you complete our 4 Welcome Challenges, plus get an extra £20 FreeBet when you complete all 4. | T&Cs apply
18+ new customers only. Opt in, bet £5 at odds 2.00+ within 7 days of registering, no cashout. Get 2x £10 Free Bets, set events at odds 2.00+. Plus £10 Slot Bonus, selected games, wager 20x to withdraw max £250. 7 day bonus expiry. Card payments only. T&Cs apply. begambleaware.org | Please gamble responsibly
Only bets of at least £5 on the odds of 1/2 (1.50) and above (if a combination bet fully loses, the total odds must be more than 1.50). Deposits from Skrill (Moneybookers) do not qualify for the offer. Dafabet will match the first bet of a qualified player up to a maximum of £30 if it does not win, as a free bet. The free bet shall automatically be credited to the accounts of the player within 24 hours after the first bet settlement.
The Importance of the Interface and Navigation of Bookmaker Sites
A well-designed betting website is much easier to use. You will be able to see all the features available on the site without much struggle. If the site offers in-play bets, you will not miss it just because the site was cluttered with unnecessary information. Also, you will be able to see all the sports markets available right away. Depositing and withdrawing money from sites with good user interfaces is simple and convenient. Also, websites that are created creatively will have most of the common problems covered in a short and simple Help section. You will not have to click through many links to find the answer to your issues.
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New customers only • 18+ • Min deposit of $10 • A qualifying bet is a ‘real money’ stake of at least $10 • Min odds 1.50 • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Restrictions apply to withdrawals, payment methods and countries & full T&Cs apply
Top 10 bookmakers by user ratingkeyboard_arrow_down
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Common Features At Bookmaker Sites
Consistency- Bookmaker sites have their logos, Help sections, login sections and other items positioned consistently in most of their pages. This way, you will not keep struggling to find these items when you switch to a different page.
Intuitive – Whenever you log into a bookmaker site, you should be able to immediately find the search button and all the sports markets offered.
Simplicity – The interface should not have too many colours and information.
Odds display – The odds should be displayed in American, British and European formats. If the default display is European, you should be able to easily change them to British or American.
Payment methods – Players should be able to use various widely available payment methods. These should all be listed in the deposit and withdrawal section of the website.
Site Ratings and Ease of Navigation
Here are two betting sites that are easy to navigate:
SkybetWebsite – This one uses blue, white and a little yellow colour. As such, it does not hit users with a lot of confusion. The amount of information on any given page is also manageable. To navigate to a different page, you just need to use the sidebar. All the sports markets are listed on the side in alphabetical order, so you can quickly scroll to your preferred sport. If you have a problem using their service, you can click on the Help button which is also located clearly on the side.
Coral Website – is also designed with calm colours. You can navigate to various sections of the sports betting site using the links in the top and sidebar. The top bar has links to Live Stream, Live Score, Results, Statistics and even their radio. On the side, there is a search function which you can use to find any bet on the site. The sports markets are also listed in alphabetical order.
New customers only • 18+ • Min deposit of $10 • A qualifying bet is a ‘real money’ stake of at least $10 • Min odds 1.50 • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Restrictions apply to withdrawals, payment methods and countries & full T&Cs apply
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New Customers only. Min Dep £5. Min £5 bet on odds ½ or greater. Free bet valid for 6 months, stake not returned. UK only excl Northern Ireland. Restrictions 18+ T&Cs apply.